Successful market entry in Thailand often hinges on the right local partnerships. This session explores how to identify credible partners, navigate trust-building, assess compatibility, and manage expectations. You’ll gain practical tools to avoid common pitfalls and create sustainable win-win collaborations, drawn from real business case studies and sector-specific examples.
What You Will Learn
- How to assess and approach potential Thai partners
- Understanding cultural cues and negotiation dynamics
- Red flags, common mistakes, and legal considerations
- Partnership models that work in retail, distribution, and services
- How to set up MOUs, commissions, and shared risk terms
Who Should Attend
- Entrepreneurs seeking Thai distribution or retail partners
- Exporters looking to enter Thailand via local agents
- Consultants advising international businesses in Southeast Asia
- Corporate teams establishing joint ventures or co-branded operations